Social media marketing is about awareness and relationships. Not sales. Kind of like dating, customers and companies need to know each other better before you put a ring on it. Social media marketing is about:

  • Awareness of your purpose
  • Awareness of your cause(s)
  • Awareness of your product
  • Awareness of your interests
  • Awareness of your brand
  • Awareness of the solutions you deliver
  • Awareness of your promotions
  • Awareness of your interesting story from the weekend
  • Awareness of your team
  • Awareness of your customers
  • Awareness of your new innovations
  • Awareness of your values
  • Awareness of your company
  • Awareness of the human beings that work hard to deliver great products & services

Then you will create relationships or engagement with people that share those values, interests, causes, solutions you provide, etc

They will want to hear from you.

They will want more from you.

They will want to support you.

They will want what you are selling.

Then you SELL!